1% of profit go to fighting climate change 1% of profit go to fighting climate changeWork out how many followers you have for each account you follow, and what that number says about your account to someone who visits it.
Divide your followers by the number of accounts you follow. With 3,400 followers and 1,150 accounts followed, your ratio is 3,400 ÷ 1,150, which is about 3. That means three people follow you for every account you follow.
| Ratio | What it usually means |
|---|---|
| Under 0.5 | You follow far more accounts than follow you, which can look like follow-for-follow |
| 0.5 to 1 | Normal for a new account that is still finding its people |
| 1 to 2 | Balanced, and normal for personal accounts and local businesses |
| 2 to 10 | People clearly follow you for your content |
| Over 10 | The pattern of an established creator or brand |
These bands are a rule of thumb, not an Instagram rule. Instagram has not said it uses the ratio to rank posts, but people do look at it when they decide whether to follow you.
Instagram limits every account to following 7,500 accounts. You can check both of your numbers with our follower count checker.
If you would like a team to do the growth work for you, that is what Sup Growth does. A person on our team engages by hand with real people in your niche and area, from your account, and new followers get a welcome message. Clients typically gain 300 to 800 real followers a month, and the first 14 days are free.
See them all on our free Instagram tools page.
Above 1 is a good place to be, because more people follow you than you follow. Established creators and brands are often far above 10.
Instagram has not said it uses the ratio to rank posts. It matters more to people: a visitor who sees you follow thousands of accounts may assume you follow for follows.
Instagram limits every account to following 7,500 accounts.
Only accounts you no longer care about, and only a few at a time. The better fix is gaining more real followers.
Yes. It runs in your browser and needs no sign-up.
Real, targeted followers from a human team. Nothing is charged until day 15, and you can cancel at any time.